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Science-Backed Acceleration for Future-Ready WorkTech

From product strength to revenue scale.

The Insights Flywheel Diagnostic and Fractional Lab help your teams tell a sharper story, prove value faster, and close bigger deals.

Your solution is shaping the future of work. But revolutionary tech doesn't sell itself. Winning in today’s market means telling a sharper story, proving ROI faster, and aligning your product to business outcomes that matter.

Fractional Insights WorkTech Graphic

At Fractional Insights, we help WorkTech companies build category-defining narratives, validate impact with rigor, and embed value across the customer journey.

What We Offer WorkTech Companies

A rapid diagnostic that delivers a GTM tune-up your board will feel. In 4 weeks, we:

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  • Pinpoint commercial gaps across pitch decks, QBRs, demos, and messaging

  • Benchmark your GTM story across our "Pain → Promise → Proof" maturity curve

  • Deliver a clear roadmap to sharpen discovery, accelerate deal velocity, and drive strategic expansion

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This isn't theoretical. It's a revenue-ready blueprint your Sales, Product, and CS teams can activate next month.

The Insights Flywheel Diagnostic

For companies ready to build and entrench their value story across product and GTM, our Fractional Lab becomes an embedded partner:

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  • Validated impact metrics that show up in customer outcomes and board slides

  • ROI frameworks and business cases that pass CFO scrutiny

  • Value narrative design that differentiates in crowded markets

  • Commercial insights that shift buyer thinking from your solution as a nice-to-have to a must-have and power demand generation

  • Killer insight-led QBRs that drive retention, expansion, and upsell

  • Internal enablement that instills curiosity, strategic discovery, and outside-in thinking across teams

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We offer flexible engagement models, from high-impact project sprints to fractional retainers.

Extended Services: The Fractional Lab

Why Leading WorkTech Companies Partner With Us

We Align Everyone Around the Customer Value Story

We connect product, sales, CS, and marketing with a shared framework for delivering impact your customers can feel—and your execs can measure.

We Build Commercial Stories That Win

Our behavioral science-backed approach helps your team zero in on what your buyers actually care about. Not just features—but outcomes, transformation, and growth.​

We Speak Enterprise

We help your teams sell the way executives buy. That means board-ready narratives, ROI models that stand up to scrutiny, and go-to-market materials that resonate from CHRO to CFO.

Results We've Delivered

3X
Increased Win Rates

Richer QBRs that unlock expansion and renewals

24X
Larger Deal Sizes

Faster late-stage conversions and stronger multi-threading

Stronger internal alignment across GTM, Product, and Customer Success

Our Clients Say

“It was like night and day. I did a pitch for one of our board members... he said, ‘I’m ready to go on the road with you.’ This shift to value-driven conversations is a game changer.”

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— Chief Revenue Officer

“Just this week… It’s already helping us connect more deeply with clients.”

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 — VP Customer Success

Let’s Build Your Science-Backed Market Acceleration Strategy

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